Celebrity Endorsements
Celebrity endoresements? Do they really have an affect on what we wear, buy, or where we go? With some of our most popular brands being those that sport a celebrity's name, it is easy to see how one could make this assumption. But can celebrities really affect how we vote? It is scary to think that a Hollywood star could really influence who we think is suitable to run our country. The McCain and Obama campaign strategy proves that this is a legitment concern on the campaign trail. The McCain campaign has tried to attach a negative conotation to the word celebrity by trying to discredit Obama, by calling him a one in a number of his ads. The campaign even goes so far as to compare Obama to Paris Hilton. On the otherside, Obama refused to let Lindsay Lohan officially endorse him, probably out of fear of bad press. Here are a few examples of "celebrity status" being used to endorse or discredit a canditate.
http://www.youtube.com/watch?v=C6urw_PWHYk
http://www.youtube.com/watch?v=xmFrBaskrlQ
Do you think celebrity endorsements are a key player in this election?


4 Comments:
Good comment on the fact that a celebrity's endorsement can be a detriment due to their own tainted reputation. To some extent, I don't think it's their primary job...shut up and act! Yet, look at Arnold Schwarzenneger..he's Governor of California! Angelina Jolie is a U.S. Ambassador. I suppose if one can make a good enough case as to why they would succeed in politics--go for it.
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I agree with you- it is completely terrifying to think that celebrities have the possible potential to sway voters based on their own ideas and views. Sad, but true. It appears as if America has become obsessed with celebrities. I wonder if it is the media that gives off this idea of if people truly are that interested in the opinions and interests of celebrities.
I think it says something about the media then....people watch what they want to see. Celebrities.
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